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For over a century, Bvlgari has been setting the standard for luxury. Their timeless, yet uniquely modern jewelry has distinguished them as one of the leading purveyors of beauty and style. Using the same principles applied to creating their jewels—innovation, design, and detail—Bvlgari created a collection of Bvlgari Watches that are equally as luxurious. Blending the contemporary with the classic, on your arms that are works of art, Bvlgari timepieces are modern-day gems.
Sotirios Voulgaris began his career as a jeweler in his home village Paramythia (Epirus, Greece), where his first store is still to be seen. In 1877 he left for Corfu and then Naples. In 1881 he finally moved to Rome, where in 1884 he founded his company and opened his second shop in via Sistina.
In the beginning of 2001 Marriott International formed a joint venture with Bulgari Spa to launch a new luxury hotel brand, Bulgari Hotels & Resorts. Luxury Group, the Luxury Division of Marriott operates Bulgari Hotels & Resorts as well as the Ritz-Carlton Hotel Company. Bulgari opened its first hotel in Milan in 2004, and a second in Bali in 2006. Bulgari is the supplier of luxury goods used in guest suites and public areas aboad the ships of the Italian cruise company Silversea.
Bulgari is not only one of the global players in the luxury market but also the parent company and the owner of the brand name. It performs coordination activities in the areas of product development, marketing, finance, information systems and management of human resources of the Bulgari Group. The company's Swiss subsidiary, Bulgari Time S.A., is responsible for Bulgari watch production. It was founded in 1980 and is headquartered in Neuchatel. Bulgari Time SA employs about 500 people.
Today, Bvlgari Watches make up approximately 29% of the company's total turnover. Bulgari has started developing its own calibers and parts, including highly complicated mechanisms and basic calibers. The Bulgari watch collection comprises the following lines: Bulgari-Bulgari, Assioma, Rettangolo, Ergon, and Diagono.